Background:

Daydream bubble tea is another passion project inspired by a creative brief on Instagram. Required for the brief are materials such as a primary logo, signage, and a menu design. Additionally, materials that support the design are also encouraged in order to fully capture the essence of the brand.

The Goal:

The fictional store Daydream Bubble Tea is a shop aimed at attracting a target demographic of females between the ages of 10-20. I designed it in a way to create a cutesy and trendy environment for teens to hang out.